Who I work with
I work with global Brands, SMEs, creative industry companies, professional services firms, and organisations in transition — companies that need senior strategic thinking, not junior execution. My clients are typically at a decision point: a rebrand, a market expansion, an AI adoption programme, or a need to rebuild their marketing strategy from the ground up. I do not manage campaigns. I help you understand where you are, define where you want to go, and identify the clearest path to get there.
Services
Brand Audit & Strategy
For organizations that sense something isn’t working in their brand positioning — but aren’t sure where the problem is. A structured analysis of your brand identity, market positioning, competitive landscape, and communication consistency. Output is a written strategic document with: diagnosis of current positioning, prioritised recommendations, and a phased roadmap.
This service is provided through Movantia, my marketing and brand consultancy.
AI Marketing Workshop
For marketing teams and entrepreneurs who want to understand how AI changes their work — through hands-on practice, not theory. Participants leave knowing which AI tools are immediately useful for their workflow, which processes to automate, and which human capabilities to protect.
This service is provided through MeltinCom, the AI training entity for companies I co-founded.
EU AI Act Readiness Assessment
For businesses using AI tools in marketing, customer service, HR, or operations who need to understand their obligations. I do not provide a legal advice — it is strategic and operational guidance: what your company is currently doing with AI, which activities fall under the Act’s scope, what your obligations are, and what you need to do first.
Strategic Advisory
For founders, CMOs, and entrepreneurs who want senior strategic input on an ongoing basis — without the overhead of a large consultancy. A monthly advisory relationship covering marketing strategy, brand decisions, AI adoption, and market positioning. We meet regularly, I’m available between sessions for key decisions, and I bring an external senior perspective that most SMEs cannot access through hiring alone.